by Michael Morales
Talent Acquisition Specialist
LinkedIn has consistently been a great tool for recruiting, networking, and connecting with our communities. I thought this month we’d discuss strategies for networking and finding your next dream job.
When job searching
- Have a professional photograph
You don’t need to hire a professional photographer, but make sure your picture portrays you in a professional manner. Remember, you are trying to land a job. There’s no need to show off the “five-pound” rainbow trout you caught at Lee’s Ferry, or your best Match.com profile pic. Save your extracurricular hobbies and family pictures for other social networks. - Join groups and community job networks
You can search for jobs in your city, state, county, etc. by zoning in on local groups. If possible, try and join open groups so you can start to engage immediately.
Join in the discussions, post a question/comment, and link in with other group members also seeking employment. These connections will be helpful once you or another member land a new position. (Referrals, referrals, referrals!) - Use your summary section for good
Many people on LinkedIn don’t have their summary section filled out. When job searching, it is imperative to have this detailed along with your background. For instance, when I’m searching for quality candidates on LinkedIn, I look for a detailed summary that explains what you are looking for in your next job. Be as specific as you can be, so that when you do receive calls they’ll most likely be for a job that fits with your work history.
Building your network
- Create a group
Whether it’s for job opportunities, getting back in touch, recreation, etc. create an open group. Once created you can send out invites, and members of LinkedIn can also search and join. As the owner of the group, you can send out emails to members, send them invites to your network, and initiate a discussion board. Pretty quickly the group catches momentum and more people will join. Now you have a strong networking circle! - Include a profile link on your email signature
This is extremely helpful for networking with clients/candidates, and potential employers. After a conversation, send a follow up email that includes a link to your profile. Your connections will continue to grow and once again expand your circle.
Happy hunting!